THE COMEBACK REP

For a long time early in my career, I treated my pipeline like a junk drawer. Deals were in there somewhere — I just wasn't entirely sure where, and I definitely wasn't tracking why some moved and others didn't. Every quarter felt like starting from scratch. It was functioning… sometimes… but not with the consistency I needed, and definitely not with the consistency my numbers needed. I'd have good months and I'd have bad months, and if you'd asked me why, I couldn't have tol

So you're ready for a comeback? Let me back up. What the heck is a comeback, even? It doesn't have to be some huge event. Three layoffs, a blown year, a rock bottom. That was my version, but it isn't the definition. A comeback is simpler than that. It's setting a new standard. It's knowing, deep down, that you have more potential to fulfill than your life is currently showing. At work. At home. In your hobbies. Anywhere you've quietly settled for less than you're capable of.

You decided you're ready for a comeback. You can't make one standing still. So name them. The three to five accounts that would change the trajectory of your career if you won them. Not the easy ones. Not the ones already sending you business. The names that would change your number, your reputation, and the way your VP says your name on a call. You know exactly who they are. You've known for a while. And most of them have already told you no. That's why you stopped calling.

I have been laid off three times in medical sales. After the 2nd- I made a choice. I could tell myself a story about bad luck, a tough market, a boss who didn't see my value. Or I could tell myself the truth: something in my approach needed to change. I chose the truth. That decision is the reason this newsletter exists. The result? 5 straight President's Clubs Here is what nobody tells you about comebacks: they are optional. You do not need a layoff to need one. You only nee